We Handle the Hustle. You Pet that Dog.

Avril Wray

Virtual Support That Lets You Be the Pack Leader.

Where my love for pets and tech becomes your support system.

I’ve always been a helper. Right from a wee little age straight through now. However, I always thought that meant I had to do direct patient care. Nursing, Vet Tech, animal handling. But when I burnt out and pivot into a small health and wellness pet store, that was where I really started to shine. Using innovative ideas to help elevate the pet store to have a wider reach I built a website with e-commerce capabilities, got the social media booming and re-vamped the administrative workflow so things ran smoothly. All while learning all about the pet industry and helping pet parents get their fur baby on the right track with species appropriate feeding, supplementation and even enrichment ideas to help alleviate the days where a destructive puppy is just too much.

And that led me to where I am today. I fell in love with the technology and helping clients feel empowered in their business by removing the tasks that prevent them…that prevent YOU, from getting back to the whole reason you began your business in the first place: to care for our furry, scaly, slithery and cloppity companions. Let me help take the stress of those tasks off your paws, that take up too much of your valuable time.

What is a Virtual Assistant, Anyway?

A virtual assistant (VA) is your behind-the-scenes powerhouse—handling the tasks that eat your time, drain your energy, or just make you want to go pet your dog instead.
Whether you’re a scrappy solo founder or a small team juggling too much, I help you stay visible, organized, and responsive without the overhead of a full-time hire.

Here’s what that can look like:
Inbox management & scheduling support: No more missed messages or double-booked calls.
Social media support: Branded graphics, consistent posting, creative captions and engagement.
Blog & newsletter creation: From draft to delivery, with your voice and goals in mind.
Customer service, CRM, and SEO support: The techy stuff you don’t want to touch.
Website revitalization or fresh builds: Your business matters too much for anything but the best designs.


Basically, I handle the hustle so you can focus on what lights you up—or take a guilt-free gallop.

Take a peek at the packages below, and if anything feels like a fit, let’s hop on a free 15-minute consultation call. I’d love to hear about your business and explore how we can lighten your load, together.

Free 15 minute consult

Let’s Sniff Out What Your Business Needs

Whether you’re wrangling wagging tails or running a full-on fur-filled empire, I’m here to help lighten the load. Book your free 15-minute discovery call and let’s chat about your pet biz, your goals, and how we can fetch results—together.

Purrfect Packages

Carefully crafted packages that support your needs, with the option add on tasks should you need. Because it’s important that you are getting all of the support you need, so you can get back to your “why”.

$300/mo

The Quick fetch

Perfect for the busy professional.

Email Support: Light inbox triage and weekly summary of key messages
Social Media: 4 branded graphics/month (1 Social Media platform)
Content Support: 1 blog or newsletter draft & revision
Reporting: Monthly engagement report with 30-minute strategy call

$420/mo

The companion

Reliable, hands-on assistance.

Everything in The Quick Fetch, plus…
Email Management: Daily inbox monitoring, replies, and booking coordination
Social Media: 6 branded graphics/month + light scheduling & captions (2 platforms)
Content Creation: Blog or newsletter drafted, edited, and scheduled
Web Support: 1 landing page setup with light copywriting
Reporting: Bi-weekly engagement reports + 2 strategy calls/month

$560/mo

the pack leader

Strategic, high-touch assistance, curated for you

Everything in The Companion, plus…
Email Systems: Full inbox management with labels, filters, and automation setup
Social Media: 8 branded graphics/month + scheduling + hashtag research + engagement tracking
Content Strategy: 3–4 full-length blog or newsletter pieces with SEO and brand voice alignment
Priority Access: 48-hour turnaround on urgent tasks
Reporting: Weekly performance reports + weekly strategy calls

Premium Packages

Don’t need monthly support but do still need help with a few things? Need a task not in the package you chose but would like to add it? Then take a look below

Custom Pricing

The Website Revamp

A deep dive into your existing website

I can help bring your existing website into perfect alignment with your brand
A meeting to discuss your website and the direction you’d like to go
A website proposal writeup (Small fee prior to working)
Home Page, About Me and Contact Page redesign
A deep dive into products and services layout with SEO edits
Blog and Email Marketing assessment and SEO edits and changes
Ongoing Support (for a fee)

Custom Pricing

The custom website

A custom website built for your business using a website builder

If you need a brand new website I can help with
A 1 hour meeting to discuss your needs and brand
A website proposal writeup(Small fee prior to working)
Custom page design for Home Page, About Me and Contact
Assistance with products and services uploads/page
Assistance with payment processing integration
Blog and Email Marketing Integration
SEO and Metrics tracking
Ongoing Support (for a fee)

$35/hr

fetch & focus

Flexible assistance for everyday business tasks.

1 task with a minimum of 3 hours booking
Email Management
Post Formatting
SEO Optimization + Research
Content Creation (2 posts max)
Website Updates + Light Edits
Blog/Newsletter Review & Edits
Light Booking Support
And more!

Ready To Take The Pressure Off?

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